Transport and logistics in the B2B sector
With technological progress, the relationship between businesses and consumers is closing at an accelerated pace, but also between businesses themselves. Indeed, we are talking about B2B, an aspect that must be taken into account in electronic commerce, which is booming today.
In this sense, as with marketing, transport and logistics must be taken into account as fundamental pillars to achieve maximum efficiency in the performance of companies.
That is why we now want to focus on transport and logistics for B2B relations.
What is the B2B sector?
The term "B2B" refers to "business to business" and refers to commercial transactions between one company and another. This makes a clear difference with B2C (Business to Consumer) transactions where the commercial relationship is established between the company and an end consumer.
Unlike sales to end customers, B2B focuses on the characteristics of the product and the market share it holds, rather than the benefits it provides.
Thus, the link usually occurs between the manufacturers and distributors of the product. Similarly, this type of relationship is based on a greater quantity of products and better transport management, due to the huge volumes they transport.
B2B in transport and logistics
Given the volume produced by manufacturers for distributors, logistics is essential for the entire transport process to be a guarantee of success. In this case, different key points must be taken into account in order to obtain a correct resolution. The aspects that need to be examined closely as part of this process are as follows:
* Means of transport
In a globalized world, B2B interaction takes place between international companies. Considering the distances between them, especially between those who manufacture the product and those who eventually distribute it to the end customer.
In view of all this, it is necessary to know how to choose the right means of transport and whether or not it compensates for it. The price of a product from a manufacturer in a country may be lower, but the cost of air transport may be higher than that of a company with a cheaper factory product that can be transported by ship.
And how can you better know how much transport costs you?
At Alerce-Group, we have the Alertran integral management software, take a look at everything it offers!
Where is your warehouse? How many goods do you have in stock? For the manufacturer and distributor, it is absolutely essential to have a warehouse that allows you to save costs and transport your goods.
* Cost control
Of course, all logistics revolves around cost control. Knowing where you are losing money to be the most profitable is the most important issue in logistics. Without a strict and effective methodology, any action you take to implement your B2B agreements will be meaningless. The most important thing is therefore always to analyse and measure each of the logistical actions we carry out.